Stop the Bleating reports:
Instead of buying a TV station, as it was previously rumored to be considering, the NRA has decided to take its message to the Internet via NRANews.com, “Freedom’s Last Channel of Communication.” They’ll have daily webcasts, including a three-hour live segment. Advantages?
-Lower overhead.
-Not having to deal with the FCC.
-Less pesky FEC/Bipartisan Campaign Reform Act crap to worry about; FEC regulations implementing BCRA expressly exempt Internet communications from the definition of “electioneering communications.” For now. . . .
I’m not sure how successful this tactic will be; my sense is that, at least right now, Internet video is considerably less effective than TV. It does have advantages, for instances that the archives are constantly available, and presumably over the years, Internet video will rival TV more and more. But right now, I doubt that the video portion of the site will be a roaring success — though I’d be glad to be proved wrong.
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