A question I’ve often asked myself; Slate has some plausible answers. “Bad” here means “bad at getting me the information most people want from a Web site with the least time, effort, and distraction.” Specific examples of “bad” are unasked-for music, long introductions, and other things that keep you from quickly getting to what you want to know — the location, hours, menu, and the like. Thanks to GeekPress for the pointer.